Redken Products
I have been using Redken Brews men’s bar for many years! - John V. Verified Buyer
I have used Redken Full Volume Mousse for a number of years; it makes styling my natural curl easier to style. I was so grateful to find it at Beauty Care Choices! - Anonymous Verified Buyer
I use this product as a hair thickener. - Anonymous Verified Buyer
I use it at the very end to help lift out the droopy areas of my style. It does a great job of holding that last minute lift. The spray is so fine it doesn’t blow anything out of place and the fragrance is divine. It’s pricey but well worth the small amount it takes. - Sherri M. Verified Buyer
Helps combing through my long hair. Good conditioner. - Sandra M. Verified Buyer
Take it on trips in suit case. Wish you still had #18. - Bonnie L. Verified Buyer
I have extreme frizz. I use Keratin products 3-4 times a year. I love this product when I need control. Thank you. - Lynne R.
Absolutely LOVE this product! I have tried 10 plus different brands and always super frustrated scalp is white and feels so dirty and gross. My hairstyles suggested Redken dry shampoo. I have a VERY oily scalp and thin hair so have to use something, so I don't have to wash my hair every day. I started using this and immediately could tell a huge difference. I currently wash my hair 2 times a week and use this dry shampoo every day in between. Such a great product. - Jacqueline B. Verified Buyer
Paul Mitchell Tea Tree Lavender Mint Moisturizing Shampoo. Experience the product that softens your hair - Anonymous Verified Buyer
Products rich in natural nutrients and it will bring you results from the first use. - Anonymous Verified Buyer
Redken Laboratories, founded in 1960, is a company built from the inspiration of a dynamic, entrepreneurial American actress named Paula Kent.
The basis of Redken products lies in three areas: Protein, pH, and professionals. Since hair is composed of protein, Redken uses protein technology to create quality products. They use an acidic pH which complements the natural pH of hair.
Frequent chemical services and style changes were routine for any aspiring actress of her day, but Paula was extra sensitive to many of the products used by the hairdressers and make-up artists. She felt continually frustrated that no one could explain why the products were irritating. Necessity is the mother of invention, and Paula realized that by working with professional hairdressers, she could help millions of other people who also want gentle, high-performance products.
Paula Kent and her hairdresser, Jheri Redding (thus the name "REDKEN"), began with three products and an intensive education program for hairdressers about the chemistry of hair and skin. The formulas were developed based on three principles:
Protein technology (since hair is composed primarily of protein), an acidic pH of 4.5-5.5, complementing the natural pH of the hair and skin. Products recommended exclusively by licensed cosmetologists in professional salons. By 1965, Paula had full ownership of Redken Laboratories based in California. During the '70s and '80s, the company was a leader in product technology in the US and abroad. In 1993, L'Oreal purchased Redken and now its eadquarters are on 5th Avenue NYC. Today, Redken is a global leader in professional hair care products and services. The company is energized with talented people, strong partnerships with the best hairdressers, and superior Research and Development. Redken products are now available in professional beauty salons in over 50 countries.