The Aluram Purple Shampoo is a highly pigmented purple shampoo that helps to bring out your best blonde shades yet while also enhancing highlights and color. It is ideal for all blonde hair types and textures and features a formula that will never dry out the hair strands. This color-correcting shampoo can be used right after hair lightening and is the ideal tool for maintaining bright and vibrant blondes at home. The Aluram Purple Shampoo is infused with Rosehip and Biotin to help replenish lost nutrients while adding incredible shine and strength. Rosehip helps to improve hair elasticity making it less prone to breakage, and it also reduces the visible signs of hair aging. Biotin is the enzyme responsible for hair health and helps to boost the strength of the hair fibers. The Aluram Purple Shampoo features a clean formula that is vegan and cruelty-free, and free from sulfates, parabens, and gluten.
Aluram Purple Shampoo Features & Benefits: