Over time, colored and bleached hair often experiences discoloration or unwanted reflections. To maintain and extend the vibrancy of the color, it's essential to use specialized products. The Alter Ego ChromEgo Color Care Shampoo is a gentle shampoo designed to safeguard the cosmetic color, ensuring it remains luminous and brilliant. This shampoo provides a delicate cleanse, leaving the hair feeling soft and silky to the touch. With its creamy texture enriched with organic Argan oil and a blend of natural ingredients, it not only enhances the color but also provides nourishment and a beautiful shine to the hair. Additionally, the unique formulation controls static electricity, allowing for better manageability during styling. Thanks to its innovative Urban Shield Technology, it acts as a protective shield against pollution, defending the hair from external aggressors and slowing down the fading of the color.
The Alter Ego ChromEgo Color Care Conditioner is a gentle conditioner designed to nourish and untangle your hair while preserving the vibrant beauty of your cosmetic color. This lightweight formula smoothens the hair fibers, resulting in effortlessly manageable and weightless hair. Experience the touch of softness and enjoy the bright, lively color that lasts. Enhanced with the power of Goji Berries, this conditioner boasts a creamy texture that slows down oxidation and extends the longevity of your cosmetic color. Combined with the other products from the ChromEgo Color Care ritual, it ensures impeccable color durability for up to 20 washes. Embracing innovative technology, the Urban Shield Technology acts as a formidable anti-pollution shield, safeguarding your hair from external aggressors and preventing color fading. With this advanced formula, your hair remains protected, vibrant, and radiant. Indulge in the Alter Ego ChromEgo Color Care Conditioner and discover the perfect balance between nourishment, detangling, and long-lasting color preservation for your hair.
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