Alcohol-Free Gluten-Free Cruelty-Free No Artificial Color Paraben-Free Sulfate-Free Vegan

AG Care Products

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AG Care Thikk Wash - Volumizing Shampoo AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Stucco - Matte Clay Paste AG Care
Cruelty-Free
Paraben-Free
AG Care BigWigg - Root Volumizer AG Care
Alcohol-Free
Cruelty-Free
Paraben-Free
AG Care Colour Savour - Colour Protecting Shampoo AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Re:Coil - Curl Activator AG Care
Cruelty-Free
Paraben-Free
AG Care Foam - Weightless Volumizer AG Care
Cruelty-Free
Paraben-Free
AG Care Curl Trigger - Defining Spray AG Care
Cruelty-Free
Paraben-Free
AG Care Molding Cream - Sculpt and Style AG Care
Cruelty-Free
Paraben-Free
AG Care Sterling Silver - Toning Shampoo AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Spray Body - Soft Hold Volumizer AG Care
Cruelty-Free
Paraben-Free
AG Care Xtramoist Shampoo & Ultramoist Conditioner Set AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Vita C Serum - Vitamin C Strengthening Sealant AG Care
Cruelty-Free
Gluten-Free
Paraben-Free
AG Care Xtramoist - Moisturizing Shampoo AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Details - Defining Cream AG Care
Cruelty-Free
Paraben-Free
AG Care Thikk Wash & Thikk Rinse Set AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Smoooth - Argan & Coconut Smoothing Shampoo AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Curl Revive - Curl Hydrating Shampoo AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Sterling Silver Shampoo & Conditioner Set AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
AG Care Curl Revive Shampoo & Thrive Conditioner Duo AG Care
Cruelty-Free
Paraben-Free
Sulfate-Free
Recent Reviews
Re:Coil - Curl Activator - 6 oz
I don't mind you changing the look of the tube, but you also changed the product. It no longer works the way it used to for my curly hair. I am very disappointed. will not buy again.... - Anonymous
2 out of 5
would not buy again
would not recommend
Mousse Gel - Extra-Firm Curl Retention - 10 oz
This mousse gel gives my fine, 3a curls great definition and holds without weighing my hair down. I use it with the AG silicone free curl fresh definer cream. I brush style the cream through first, and then add the mousse with my hands, coating, raking with my fingers, and finally scrunching. I do all of this in the shower. My only complaint is that I received 2 bad cans of the mousse from Beauty Care Choices, before I was finally sent a useable product. The first 2 would not come out of the cans, except for a very tiny drop or two. But the customer service department made it all good, and sent me a third can, which dispensed as it should. - Anonymous Verified Buyer
5 out of 5
would buy again
would recommend
Foam - Weightless Volumizer - 5 oz
I don’t know what’s in it, but it smells Devine and tames my naturally curly white/gray hair! - Anonymous Verified Buyer
 out of 5
would buy again
would recommend
Cloud - Air Light Volumizing Mousse - 3.6 oz
Got this from my hairdresser. Love it! - Anonymous
 out of 5
would buy again
would recommend
Ultramoist - Moisturizing Conditioner
I use this after I take a shower and leave in during the day. Keeps my hair soft and shiny without the grease look! I've noticed I don't need to use any volume products since using. Keeps my hair styled during the day. The smell is a little different but doesn't smell "bad" by any means. - .
5 out of 5
would buy again
would recommend
Mousse Gel - Extra-Firm Curl Retention - 10 oz
This has great hold and control! Smells great and I just can't say enough about it! Will be in my regular rotation! - Anonymous
5 out of 5
would buy again
would recommend
Stucco - Matte Clay Paste - 2.5 oz
I love using Stucco by AG after I have rinsed my conditioner. I add it to my wet hair in the shower, let it sit a few seconds then rinse out. When i dry my hair it looks and feels thicker. I have been using this product for several years and would not do without it. I am so glad Beauty Care has this product available. - Anonymous Verified Buyer
5 out of 5
would buy again
would recommend
Rosehip Balm - Smoothing Lotion - 3 oz
Won this in a giveaway love how it works smells good to and easy to use - rochelle h.
5 out of 5
would buy again
would recommend
Curl Fresh Definer - Silicone-Free Soft Hold Styling Cream - 6 oz
This product really defined my curls and had good hold. However, I am not sure if the smell was too strong for me or that I just don't like the smell. - Anonymous Verified Buyer
3 out of 5
would not buy again
would not recommend
Mousse Gel - Extra-Firm Curl Retention - 10 oz
I have gray hair and this product works perrrrfectly every time to give my hair a natural curl that lasts Love it - Kathleen B. Verified Buyer
5 out of 5
would buy again
would recommend
Guided by the fusion of scientific innovation and natural essence, AG Care (formerly AG Hair) meticulously selects top-tier ingredients to formulate products that yield intentional outcomes for clean and beautiful hair. Their comprehensive range is entirely devoid of harsh sulfates, aligning with their ethos of mindful care for hair health. Furthermore, they proudly uphold their commitment to both vegan and cruelty-free practices, ensuring that their clean hair beauty products are ethically produced.
Their unwavering standards mean that their formulations are always without drying sulfates, gluten, DEA, PABA, parabens, DMDMH, and similar substances that compromise the purity and integrity of your hair. This dedication ensures that their products remain aligned with their core values of clean hair beauty while delivering exceptional results.

RESPONSIBLE IMPACT

They believe how they create their products is meaningful — from end to end. It’s how they make their products, care about their people, and treat their planet, all while promoting clean hair beauty.

REFILL POUCHES, ALUMINUM PACKAGING, RECYCLED PLASTIC PACKAGING

Their packaging echoes their commitment to sustainability and clean hair beauty. They offer refill pouches for their shampoos and conditioners, reducing plastic waste significantly while maintaining the health and radiance of your hair. For select products, they've introduced rust-free, infinitely recyclable aluminum packaging, ensuring that your clean hair beauty routine is eco-friendly. Additionally, their classic collection of shampoo and conditioner bottles feature post-consumer regrind (PCR) plastic, contributing to a more sustainable packaging alternative that aligns with your clean hair beauty goals.

GIVING BACK

Giving back is the reward for their success, and they are committed to making a difference on a local and global level, supporting both people and the environment. Each year, they donate product, food, and financial support to organizations across their community, while also focusing on clean hair beauty. Since 2008, they have partnered with One Girl Can to empower girls in Kenya through education, training, and mentorship, helping them achieve their aspirations while fostering clean hair beauty.

FOUNDERS' LEGACY

Founded in 1989 by John Davis and Lotte Davis, their brand's legacy is one of innovation, emphasizing both clean hair beauty and sustainability. John's expertise in high-quality ingredient utilization harmonizes with Lotte's design philosophy, reflecting simplicity and natural beauty that align with clean hair beauty principles. This dynamic duo initiated sustainable and clean hair beauty practices before they gained widespread recognition.

PACKAGING FOR A BETTER FUTURE

Their sustainable packaging materials embody their commitment to creating a brighter tomorrow for both you and the environment, promoting clean hair beauty. They continually explore more sustainable options, underlining their belief in making beauty environmentally conscious while ensuring your hair remains healthy and vibrant.

In essence, their process reflects their dedication to product quality, environmental stewardship, and making a positive impact on the world of clean hair beauty.

Originating from Canada, their products are meticulously crafted and packaged at the source in Vancouver, BC. Every step of the production process takes place within their cutting-edge manufacturing facility, reflecting their dedication to quality and clean hair beauty.
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